Optimise has two business's - Optimise Design which provides expert design service and Optimise Home which is accessible and accommodates smaller renovations. Our challenge was to strategically differentiate the two sites and provide Optimise with the tools they needed to change their business, customers interactions and offering.
We redefined the structure and content of the Optimise Home website to clearly show their services, packages and resources for their customers.  Strategically it was important to disconnect the blogs from Optimise Design in order to avoid confusion. We updated the overall look and feel to make it more contemporary and be more in line with their brand. 
Web design and devlopment -

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