New Perspectives – Stork and Co

By David

COVID-19 has had an effect on businesses in Ireland (and pretty much everywhere across the globe). For some, it’s simply about survival. For others, it’s a real opportunity to refocus on why they do what they do. This series of posts aims to help other business owners see different ways of thinking, reflect on their own business and think of how they can adapt.


Give us a brief introduction to your business?

Here at Stork & Co (previously The Stork Box), we are problem solvers. Founder, Sophie is tinkering through motherhood to create innovative products you can’t live without. Along with sister Dr Vicky O’Dwyer, our mission is to relieve parenting stresses one household at a time. We offer a range of gorgeous gift boxes available online; simple, convenient and will leave a lasting impression. We are in business two and a half years.

What’s the most important thing for your business to focus on at this moment?

We are focusing on our online sales as well as continuing to develop our new range of products. Our summer collection is due to arrive in 4 weeks. We are lucky that our factory in Turkey is still operating, so we are moving along with all of our new organic pieces.

What’s most important to your customers right now?

You are getting quality products conveniently.

From a business perspective, do you think there will be any positive changes as a result of the crisis?

I think more people are going to continue to shop online, so hopefully, our online revenue will continue to grow.

When this has passed, what are you most looking forward to?

Seeing my family, friends and their kids and giving them all lots of hugs!

You can visit Stork and Co here