Brand & Logo Design Services for New Businesses

Brand Launch

Transform your business vision into a powerful brand that makes an immediate impact in your market. Our proven process combines strategic thinking with creative excellence to build brands that resonate from day one.

The Challenge of Launching Right

Launching a new brand, product or service in today's crowded marketplace presents unique challenges that can overwhelm even the most prepared businesses. Without proper guidance, many startups struggle to differentiate themselves effectively, leading to missed opportunities and slower growth in those crucial early stages. The pressure to get everything right – from your visual identity to your market positioning – can be intense, especially when you're also focused on developing your product or service. Many new businesses find themselves either rushing to market with an underdeveloped brand or getting stuck in endless refinements, missing their moment to make an impact.

The power of a strong brand

Our launch service is perfect for ambitious entrepreneurs and new businesses who understand that a strong brand is crucial for market success. We love to work with:

Start-ups ready to make their market debut
Product launches needing strategic brand support
New divisions within established companies
Entrepreneurs looking to transform their vision into a reality. Whether you're in fashion, food, technology, or professional services, we help you build a brand that positions you for success from day one.

Examples of Brands we have launched to great success

Launching your new business the right way

A well-executed brand launch does more than just introduce you to the market – it establishes your position, attracts your ideal customers, and builds momentum for growth. When you nail your launch, you:

Command attention in your market from day one
Attract ideal customers who understand your value
Build immediate credibility and trust
Create a solid foundation for sustainable growth
Stand out effectively against established competitors

Our Approach to Launch

Through our proven four-step process, we transform your vision into a powerful brand ready to make its mark. We begin with deep market research and positioning strategy, then craft your unique brand story and visual identity. Working closely with you, we develop every element needed for a successful launch, from your core brand assets to your activation strategy. Each step is carefully planned and executed to ensure your brand launches with maximum impact and is set up for long-term success. Learn more about our process

Client Success Story - Braeburn Coffee

When Applegreen sought to create a premium coffee brand that would transform Ireland's roadside coffee experience, they partnered with us to develop Braeburn Coffee. The challenge was to create a brand that would stand out in a competitive market while delivering a premium coffee experience to customers on the go.

Through our launch service, we created a distinctive brand identity and positioning that resonated immediately with coffee enthusiasts. The brand launched in 26 Applegreen locations and, driven by its strong market reception, rapidly expanded to 75 outlets. Braeburn Coffee's success was further amplified by becoming Ireland's first roadside retailer to offer self-serve iced coffee, capturing significant social media attention even before the official launch.

The brand's success has led to significant expansion, including the opening of two dedicated Braeburn Cafe Drive-Thru locations, with plans to roll out more standalone cafes and drive-thrus in the coming years. This evolution from a roadside coffee offering to a standalone cafe brand demonstrates the strength of the brand foundation we created.

It's really about bringing to our customers what they want in terms of the latest brands and really finding the brands that our customers love. We're always open to new innovations in that space, specifically here in Ireland. Braeburn Coffee's success demonstrates Applegreen's commitment to innovation and customer satisfaction, positioning it as a leader in the convenience and hospitality industry"

– Fiona Mathews, Applegreen MD ROI

Start Your Brand Evolution

Ready to transform your vision into a powerful brand? Let's create something remarkable together. Whether you're starting from scratch or preparing for a major launch, we'll help you make the impact your business deserves.