Posts By: Ailbhe Diskin

Does your brand have a voice?

Posted by & filed under What's your Problem?.

Is your brand’s voice truly distinct? Struggling to define your identity and communicate your unique value? Finding it challenging to articulate why you’re superior to competitors? When potential customers ask, “What’s in it for me?” can you respond without hesitation? Does your website’s homepage swiftly convey your identity, offerings, and reasons to choose you?

Are you unsure of your target audience?

Posted by & filed under What's your Problem?.

Are you struggling to identify your target audience? Imagine throwing darts while blindfolded—did you even hit the board, let alone the bullseye? Being unsure about your target audience and how you relate to them is like playing darts blindfolded and facing the wrong way.